The innovation of snapchat
Snapchat was created in 2011 by Evan Spiegel, Reggie Brown and Bobby Murphy who were all students at Stanford university. The app was designed to communicate but using elements such as photos that disappear 30 seconds after sending. The app became highly popular and is still used by many teens everywhere. It is only about 10 years old however it dominates the social media industry and it used by millions around the world today.
Social elements probably highly contributed to the use of this social media platform. Once one person started using it it diffused to other teens and became a main form of communication for their age group. Our generations were at the age where we were acquiring cell phones and getting social media accounts and snapchat just happened to be on the uphill. It was a new innovative way to talk to your friends and send photos to make chatting a bit more personable. It also was a convenient and free app so anyone could get it, which made it spread even more. Its one of those apps that nobody ever really got tired of and stopped using, its kinda just a natural habit for teens to use snapchat on a daily basis and multiple times a day to communicate.
It has a lot of positives because it is a quick way to communicate and build stronger relationships however it is all being done behind a phone screen. Alot of less face to face interaction is taking place now in society because of social media such as this. Teens resort less to spending time with friends and playing outside with their friends, because they'd rather be on their phones. Its also easier for some people to say certain things within snapchat then face to face. It has just become the norma as a way to communicate rather than doing it directly which could be seen as bad. Generations after us could be even worse and less social as technology advances even further then it is.
Articles Used:
https://www.thestreet.com/technology/history-of-snapchat
https://en.wikipedia.org/wiki/Diffusion_of_innovations
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